COHN Nutrition · Smart Website Pro Proposal

Your Digital Home for the Cohn Method.

We built four homepage directions and a full implementation plan from our conversation. Watch the overview below, then explore each direction so you and Dr. Cohn can choose the path forward.

Prepared for Sherri & Dr. Cohn · June 2026
COHN Nutrition · Digital Home Overview

Overview presentation

~76 sec · with narration

What we heard in our conversation

Built around your specific situation.

These are the three core problems we are solving, not generic website issues.

Customer Path

A new visitor lands and has to connect the dots alone.

The homepage organizes the Cohn Method, the product lineup, and the next step into one clear entry point so buyers understand where to start.

Site Operations

Editing the site risks breaking it.

The Guardian CMS layer lets Sherri make safe edits without needing technical help. Changes go through an automated approval step before going live.

Carbon Launch

Carbon is coming end of summer with no prepared path on the site yet.

We build the Carbon launch lane now so the new product has a real page, real follow-up, and real momentum from day one.

Implementation plan

Six phases. Built in the right order.

We do not jump from conversation to production. Each phase earns the next one. You are currently in Phase 3.

01

Discovery

Store audit, product data, checkout path, email system, and Carbon readiness review.

02

Brand Direction

Visual and interface direction defined together before a single page is built.

You are here

03

Visual Review

Real design routes reviewed and one direction approved before production begins.

04

Build

Site built from the approved direction with product education, mobile paths, and quiz.

05

Carbon Launch

Launch into a prepared system with a real product page, follow-up, and site placement.

06

Monthly Growth

Ongoing conversion improvement, content expansion, and visibility optimization.

Phase 3 — Visual Candidate Review

Four directions. Review each one and choose the path forward.

Each direction below is a full homepage concept built specifically for COHN Nutrition. Open any card to explore the full design.

A note on process

These are creative directions, not finished designs. Each one is built to show how a visual idea behaves and what it could feel like for COHN Nutrition. The direction you choose gets built properly from the ground up — refined, detailed, and production-ready.

Option 1

Cinematic Hero Variant

A cinematic front door that makes the supplement brand feel built, premium and easy to enter.

  • Strong first impression
  • Clear buyer entry path
  • Premium product framing
Explore this direction
Option 2

Cinematic Hero Blend

A structured layout that turns products, proof and education into rooms buyers can move through.

  • Best Digital Home metaphor
  • Clean service-room structure
  • Strong review presentation
Explore this direction
Option 3

Periodic Table Method

A search and answer-led direction built around buyer questions, product context and trust.

  • Strong education path
  • Clear answer architecture
  • Good fit for SEO depth
Explore this direction
Option 4

Animated Product System

A product-led direction with the animated product system as the anchor and cleaner paths to action.

  • Most product-forward option
  • Uses motion asset well
  • Strong conversion panel
Explore this direction

Investment

Two paths forward.

These are the ballpark figures we discussed. A detailed proposal with full scope breakdown is on the way.

COHN Nutrition

Digital Home build

$6,000 setup
$1,800 / month
  • Full site rebuild around the Cohn Method
  • Product education and buyer path
  • Product recommender quiz
  • CRM and follow-up system
  • Carbon launch lane
  • Guardian CMS + monthly optimization
Purchase Digital Home Build
Bundled

COHN Nutrition + Cohn Health Institute

Digital Home + visibility

$7,500 setup
$2,500 / month
  • Everything in COHN Nutrition
  • Cohn Health Institute SEO and content
  • Separate visibility strategy for CHI
  • Unified brand coherence across both
Purchase Bundled Plan

Add-on

Social content production

$800 / month

up to $1,500/month depending on cadence

  • Monthly content calendar
  • Brand-consistent social posts
  • Product education content
  • Launch and campaign support
Send your feedback

A detailed proposal with full scope, deliverables, and timeline is being prepared and will follow this review.

Get Amplified Marketing · Smart Website Pro · tony@getamplifiedmkg.com